To follow up two lines of number-one selling drivers in the GBB Epic and Rogue, Callaway has turned to Artificial Intelligence (AI) to design the faces of the new Epic Flash and Epic Flash Sub Zero drivers, a technology the company is calling “Flash Face.� Here’s how it works. To design the new Flash faces, Callaway used AI coupled with “Machine Learning,� which means that a computer uses statistics to “learn� data instead of being programmed, according to the company. So instead of engineers making 8-10 prototypes for new faces and testing them out, as per usual, the computers cycled through 15,000 different designs before delivering the Flash Face. Callaway’s last few iterations of drivers – designed by human engineers – used Variable Face Thickness technology and X-face designs that made the faces thicker in the center and progressively thinner toward the outer regions of the face. They were designed to pick up ball speed on off-center hits, and to maximize ball speed on center strikes. They were also symmetrically designed, for the most part. Now, if you look behind the Flash faces, they have dozens of ripples varying in size, depth and configuration. Callaway says that while the ripples appear to be random, they work in conjunction to elevate the COR (coefficient of restitution) in the center of the face for a ball speed boost on center hits. Also, the Flash faces are forged from titanium and heat treated for maximum flexibility and strength. “We wouldn’t have gone in this direction without A.I. because it’s non-intuitive compared to previous face technologies, including our own VFT and X-Face,� says Dr. Alan Hocknell, Senior Vice President of R&D at Callaway. “The wave configuration isn’t symmetrical, nor does the pattern seem logical. Yet the ripples work together in a complex manner to maximize ball speed. There’s never been anything like Flash Face before in golf equipment, and the effect on performance is intense.� Also new in the Epic Flash and Epic Flash Sub Zero drivers is a “triaxial carbon fabric� that Callaway calls “T2C.� The crown is said to have a tighter weave that saves weight from the top of the club head, and is then repositioned to create higher MOI (Moment of Inertia) and thus more forgiveness. With Callaway’s original GBB Epic drivers, the company introduced Jailbreak technology, which was essentially two vertical and parallel bars that sat behind the face, connecting the crown to the sole, to stiffen the structure while allowing the face to flex more at impact. With its newer Rogue drivers, Callaway refined the shapes of the bars to be in an hourglass shape; this helped save weight from the bars – located in the front portion of the club head – and repositioned that saved weight in the rear of the clubheads to raise MOI. The new Epic Flash drivers, according to the company, have the hourglass-shaped Jailbreak bars that were introduced in the Rogue drivers. Like the GBB Epic driver, the Callaway Epic Flash and Epic Flash Sub Zero drivers utilize Adjustable Perimeter Weighting to shift center of gravity (CG) and produce draw or fade biases – this is the first time a Sub Zero driver has CG-adjustability. The Epic Flash driver has a 16-gram sliding weight, while the Epic Sub Zero has a 12-gram sliding weight. Each of the Epic Flash drivers will be available at retial on February 1, and will sell for $529.99. The Epic Flash drivers come stock with either a Project Even Flow, a Project HZRDUS Smoke or a Mitsubishi Tensei AV shaft, while the Epic Flash Sub Zero drivers come stock with a Project X HZRDUS Smoke or a Mitsubishi Tensei AV. Both come with Golf Pride Tour Velvet Align grips. Epic Flash and Epic Flash Sub Zero fairways The new Epic Flash fairway woods incorporate the new Flash Face designs, with Callaway’s familiar Face Cup technology, to increase ball speeds on both center and off-center strikes. Instead of a titanium face like the drivers, however, the fairway woods are forged from 455 carpenter steel. Additionally, the fairway woods use Jailbreak technology behind the face, and they have a new “OptiFit Hosel� that’s lighter in order to save weight. The more compact Epic Flash Sub Zero fairway wood also has adjustable sole weighting by way of 2- and 16-gram interchangeable weights in the front-and-back portions of the sole. The Epic Flash fairways hit retail on February 1, will sell for $299.99 apiece, and they come with Golf Pride Tour Velvet Align grips that have green reminder ridges special for Epic Flash.
Detailed look at Callaway’s Epic Flash drivers and woods
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Final Round Match-Ups – J. Niemann v B. Hun An | |
Type: Final Round Match-Ups – Status: OPEN | |
Joaquin Niemann | -130 |
Byeong Hun An | +110 |
Final Round Match-Ups – R. Fowler v P. Reed | |
Type: Final Round Match-Ups – Status: OPEN | |
Patrick Reed | -115 |
Rickie Fowler | -105 |
Final Round 2-Balls – J. Niemann / R. Fowler | |
Type: Final Round 2-Balls – Status: OPEN | |
Joaquin Niemann | -160 |
Rickie Fowler | +135 |
Final Round 2-Balls – P. Reed / C. Young | |
Type: Final Round 2-Balls – Status: OPEN | |
Cameron Young | -140 |
Patrick Reed | +115 |
Final Round 2-Balls – B. Shattuck / B. Hun An | |
Type: Final Round 2-Balls – Status: OPEN | |
Byeong Hun An | -300 |
Braden Shattuck | +240 |
Final Round Match-Ups – L. Glover v N. Hojgaard | |
Type: Final Round Match-Ups – Status: OPEN | |
Lucas Glover | -110 |
Nicolai Hojgaard | -110 |
Final Round 2-Balls – B. Koepka / N. Hojgaard | |
Type: Final Round 2-Balls – Status: OPEN | |
Brooks Koepka | -185 |
Nicolai Hojgaard | +150 |
Final Round 2-Balls – A. Svensson / T. Olesen | |
Type: Final Round 2-Balls – Status: OPEN | |
Thorbjorn Olesen | -115 |
Adam Svensson | -105 |
Final Round 2-Balls – A. Bjork / L. Glover | |
Type: Final Round 2-Balls – Status: OPEN | |
Lucas Glover | -155 |
Alexander Bjork | +130 |
Final Round 2-Balls – T. Hatton / C. Conners | |
Type: Final Round 2-Balls – Status: OPEN | |
Tyrrell Hatton | -120 |
Corey Conners | +100 |
Final Round Match-Ups – K. Kitayama v B. Harman | |
Type: Final Round Match-Ups – Status: OPEN | |
Kurt Kitayama | -120 |
Brian Harman | +100 |
Final Round 2-Balls – B. Harman / M. Kaymer | |
Type: Final Round 2-Balls – Status: OPEN | |
Brian Harman | -180 |
Martin Kaymer | +150 |
Final Round Match-Ups – M.W. Lee vs W. Zalatoris | |
Type: Final Round Match-Ups – Status: OPEN | |
Will Zalatoris | -115 |
Min Woo Lee | -105 |
Final Round 2-Balls – B. Garnett / M.W. Lee | |
Type: Final Round 2-Balls – Status: OPEN | |
Min Woo Lee | -180 |
Brice Garnett | +150 |
Final Round 2 Balls – L. Coughlin / Y. Nishimura | |
Type: Final Round 2 Balls – Status: OPEN | |
Lauren Coughlin | -105 |
Yuna Nishimura | +115 |
Tie | +750 |
Final Round 2-Balls – K. Kitayama / W. Zalatoris | |
Type: Final Round 2-Balls – Status: OPEN | |
Will Zalatoris | -120 |
Kurt Kitayama | +100 |
Final Round 2 Balls – I.G. Chun / J. Shin | |
Type: Final Round 2 Balls – Status: OPEN | |
Jenny Shin | -130 |
In Gee Chun | +145 |
Tie | +750 |
Final Round Match-Ups – C. Smith vs M. Homa | |
Type: Final Round Match-Ups – Status: OPEN | |
Max Homa | -130 |
Cameron Smith | +110 |
Final Round 2-Balls – B. Kohles / C. Smith | |
Type: Final Round 2-Balls – Status: OPEN | |
Cameron Smith | -190 |
Ben Kohles | +155 |
Final Round Match-Ups – A. Noren vs T. Kim | |
Type: Final Round Match-Ups – Status: OPEN | |
Tom Kim | -115 |
Alex Noren | -105 |
Final Round 2-Balls – D. Ghim / A. Noren | |
Type: Final Round 2-Balls – Status: OPEN | |
Alex Noren | -145 |
Doug Ghim | +120 |
Final Round 2 Balls – A. Thitikul / N. Hataoka | |
Type: Final Round 2 Balls – Status: OPEN | |
Atthaya Thitikul | +100 |
Nasa Hataoka | +110 |
Tie | +750 |
Final Round Match-Ups – H. Matsuyama vs J. Day | |
Type: Final Round Match-Ups – Status: OPEN | |
Jason Day | -115 |
Hideki Matsuyama | -105 |
Final Round 2-Balls – J. Day / Z. Blair | |
Type: Final Round 2-Balls – Status: OPEN | |
Jason Day | -230 |
Zac Blair | +185 |
Final Round Six Shooter – H. Matsuyama / J. Day / J. Spieth / R. McIlroy / R. Henley / S. Scheffler | |
Type: Final Round Six Shooter – Status: OPEN | |
Scottie Scheffler | +225 |
Rory McIlroy | +300 |
Hideki Matsuyama | +550 |
Jason Day | +550 |
Jordan Spieth | +550 |
Russell Henley | +650 |
Final Round 2 Balls – M. Kang / A. Buhai | |
Type: Final Round 2 Balls – Status: OPEN | |
Ashleigh Buhai | -140 |
Minji Kang | +150 |
Tie | +750 |
Final Round Match-Ups – B. Horschel vs T. Hoge | |
Type: Final Round Match-Ups – Status: OPEN | |
Billy Horschel | -110 |
Tom Hoge | -110 |
Final Round 2-Balls – M. McNealy / B. Horschel | |
Type: Final Round 2-Balls – Status: OPEN | |
Billy Horschel | -115 |
Maverick McNealy | -105 |
Final Round Six Shooter – A. Rai / M. Hubbard / M. Wallace / M. McNealy / T. Hoge / T. Kim | |
Type: Final Round Six Shooter – Status: OPEN | |
Tom Kim | +375 |
Aaron Rai | +400 |
Tom Hoge | +400 |
Maverick McNealy | +425 |
Matt Wallace | +475 |
Mark Hubbard | +500 |
Final Round 2 Balls – B. Tardy / P. Tavatanakit | |
Type: Final Round 2 Balls – Status: OPEN | |
Patty Tavatanakit | -190 |
Bailey Tardy | +210 |
Tie | +750 |
Final Round 2 Balls – A. Jutanugarn / S.M. Lee | |
Type: Final Round 2 Balls – Status: OPEN | |
Ariya Jutanugarn | -135 |
So Mi Lee | +150 |
Tie | +750 |
Final Round Score – Xander Schauffele | |
Type: Final Round Score – Status: OPEN | |
Over 67.5 | -200 |
Under 67.5 | +150 |
Final Round Score – Collin Morikawa | |
Type: Final Round Score – Status: OPEN | |
Over 68.5 | -130 |
Under 68.5 | +100 |
Final Round Score – Shane Lowry | |
Type: Final Round Score – Status: OPEN | |
Over 68.5 | -145 |
Under 68.5 | +110 |
Final Round Score – Sahith Theegala | |
Type: Final Round Score – Status: OPEN | |
Over 68.5 | -150 |
Under 68.5 | +115 |
Final Round Score – Viktor Hovland | |
Type: Final Round Score – Status: OPEN | |
Over 68.5 | -130 |
Under 68.5 | +100 |
Final Round Score – Bryson DeChambeau | |
Type: Final Round Score – Status: OPEN | |
Over 67.5 | -185 |
Under 67.5 | +140 |
Final Round Score – Justin Rose | |
Type: Final Round Score – Status: OPEN | |
Over 69.5 | -120 |
Under 69.5 | -110 |
Final Round Score – Robert MacIntyre | |
Type: Final Round Score – Status: OPEN | |
Over 69.5 | -150 |
Under 69.5 | +115 |
Final Round Score – Lee Hodges | |
Type: Final Round Score – Status: OPEN | |
Over 69.5 | -155 |
Under 69.5 | +120 |
Final Round Score – Dean Burmester | |
Type: Final Round Score – Status: OPEN | |
Over 68.5 | -165 |
Under 68.5 | +125 |
Final Round Score – Justin Thomas | |
Type: Final Round Score – Status: OPEN | |
Over 68.5 | -130 |
Under 68.5 | +100 |
Final Round Score – Tony Finau | |
Type: Final Round Score – Status: OPEN | |
Over 68.5 | -175 |
Under 68.5 | +135 |
Final Round Score – Jordan Spieth | |
Type: Final Round Score – Status: OPEN | |
Over 68.5 | -155 |
Under 68.5 | +120 |
Final Round Score – Rory McIlroy | |
Type: Final Round Score – Status: OPEN | |
Over 67.5 | -115 |
Under 67.5 | -115 |
Final Round 2-Balls – M. Homa / T. Hoge | |
Type: Final Round 2-Balls – Status: OPEN | |
Max Homa | -165 |
Tom Hoge | +135 |
Final Round 2 Balls – M. Jutanugarn / A. Lee | |
Type: Final Round 2 Balls – Status: OPEN | |
Andrea Lee | -110 |
Moriya Jutanugarn | +120 |
Tie | +750 |
Final Round Match-Ups – X. Schauffele vs S. Scheffler | |
Type: Final Round Match-Ups – Status: OPEN | |
Scottie Scheffler | -160 |
Xander Schauffele | +135 |
Final Round Match-Ups – M. Hubbard v R. Hisatsune | |
Type: Final Round Match-Ups – Status: OPEN | |
Mark Hubbard | -110 |
Ryo Hisatsune | -110 |
Final Round 2-Balls – S. Scheffler / M. Hubbard | |
Type: Final Round 2-Balls – Status: OPEN | |
Scottie Scheffler | -350 |
Mark Hubbard | +280 |
Final Round 2 Balls – B. Pagdanganan / X. Lin | |
Type: Final Round 2 Balls – Status: OPEN | |
Xiyu Lin | -165 |
Bianca Pagdanganan | +180 |
Tie | +750 |
Final Round Match-Ups – A. Rai vs M. Wallace | |
Type: Final Round Match-Ups – Status: OPEN | |
Aaron Rai | -115 |
Matt Wallace | -105 |
Final Round 2 Balls – P. Anannarukarn / S.Y. Kim | |
Type: Final Round 2 Balls – Status: OPEN | |
Sei Young Kim | -150 |
Pajaree Anannarukarn | +170 |
Tie | +750 |
Final Round 2-Balls – H. Matsuyama / R. Hisatsune | |
Type: Final Round 2-Balls – Status: OPEN | |
Hideki Matsuyama | -165 |
Ryo Hisatsune | +140 |
Final Round 2 Balls – S. Popov / J. Kupcho | |
Type: Final Round 2 Balls – Status: OPEN | |
Jennifer Kupcho | -180 |
Sophia Popov | +200 |
Tie | +750 |
Final Round 2-Balls – R. McIIroy / T. Kim | |
Type: Final Round 2-Balls – Status: OPEN | |
Rory McIlroy | -220 |
Tom Kim | +180 |
Final Round 2 Balls – A. Furue / G. Ruffels | |
Type: Final Round 2 Balls – Status: OPEN | |
Ayaka Furue | -105 |
Gabriela Ruffels | +115 |
Tie | +750 |
Final Round 2-Balls – J. Spieth / R. Henley | |
Type: Final Round 2-Balls – Status: OPEN | |
Jordan Spieth | -120 |
Russell Henley | +100 |
Final Round 2 Balls – N. Korda / H. Green | |
Type: Final Round 2 Balls – Status: OPEN | |
Nelly Korda | -160 |
Hannah Green | +180 |
Tie | +750 |
Final Round Match-Ups – S. Lowry vs K. Bradley | |
Type: Final Round Match-Ups – Status: OPEN | |
Keegan Bradley | -115 |
Shane Lowry | -105 |
Final Round Match-Ups – R. MacIntyre vs T. Moore | |
Type: Final Round Match-Ups – Status: OPEN | |
Taylor Moore | -135 |
Robert MacIntyre | +115 |
Final Round 2-Balls – K. Bradley / T. Moore | |
Type: Final Round 2-Balls – Status: OPEN | |
Keegan Bradley | -115 |
Taylor Moore | -105 |
Final Round 2-Balls – T. Detry / L. Herbert | |
Type: Final Round 2-Balls – Status: OPEN | |
Lucas Herbert | -110 |
Thomas Detry | -110 |
Final Round Six Shooter – D. Burmester / H. English / J. Rose / L. Herbert / R. MacIntyre / S. Lowry | |
Type: Final Round Six Shooter – Status: OPEN | |
Dean Burmester | +350 |
Shane Lowry | +350 |
Harris English | +400 |
Justin Rose | +475 |
Lucas Herbert | +475 |
Robert MacIntyre | +500 |
Final Round Match-Ups – D. Burmester vs H. English | |
Type: Final Round Match-Ups – Status: OPEN | |
Dean Burmester | -115 |
Harris English | -105 |
Final Round Match-Ups – A. Eckroat vs J. Rose | |
Type: Final Round Match-Ups – Status: OPEN | |
Austin Eckroat | -115 |
Justin Rose | -105 |
Final Round 2-Balls – H. English / A. Eckroat | |
Type: Final Round 2-Balls – Status: OPEN | |
Harris English | -125 |
Austin Eckroat | +105 |
Final Round Match-Ups – T. Finau vs S. Theegala | |
Type: Final Round Match-Ups – Status: OPEN | |
Sahith Theegala | -120 |
Tony Finau | +100 |
Final Round Match-Ups – V. Hovland vs J. Thomas | |
Type: Final Round Match-Ups – Status: OPEN | |
Justin Thomas | -115 |
Viktor Hovland | -105 |
Final Round 2-Balls – J. Thomas / T. Finau | |
Type: Final Round 2-Balls – Status: OPEN | |
Justin Thomas | -130 |
Tony Finau | +110 |
Final Round Six Shooter – B. DeChambeau / C. Morikawa / J. Thomas / S. Theegala / V. Hovland / X. Schauffele | |
Type: Final Round Six Shooter – Status: OPEN | |
Xander Schauffele | +320 |
Bryson DeChambeau | +375 |
Collin Morikawa | +425 |
Viktor Hovland | +475 |
Justin Thomas | +500 |
Sahith Theegala | +500 |
Final Round 2-Balls – D. Burmester / L. Hodges | |
Type: Final Round 2-Balls – Status: OPEN | |
Dean Burmester | -155 |
Lee Hodges | +130 |
Final Round 2-Balls – J. Rose / R. MacIntyre | |
Type: Final Round 2-Balls – Status: OPEN | |
Justin Rose | -115 |
Robert MacIntyre | -105 |
Final Round Match-Ups – C. Morikawa vs B. DeChambeau | |
Type: Final Round Match-Ups – Status: OPEN | |
Bryson DeChambeau | -115 |
Collin Morikawa | -105 |
Final Round 2-Balls – B. DeChambeau / V. Hovland | |
Type: Final Round 2-Balls – Status: OPEN | |
Bryson DeChambeau | -115 |
Viktor Hovland | -105 |
Final Round 2-Balls – S. Theegala / S. Lowry | |
Type: Final Round 2-Balls – Status: OPEN | |
Sahith Theegala | -130 |
Shane Lowry | +110 |
Final Round 2-Balls – X. Schauffele / C. Morikawa | |
Type: Final Round 2-Balls – Status: OPEN | |
Xander Schauffele | -140 |
Collin Morikawa | +115 |
US Open 2024 | |
Type: Winner – Status: OPEN | |
Scottie Scheffler | +350 |
Rory McIlroy | +1100 |
Jon Rahm | +1200 |
Ludvig Aberg | +1600 |
Xander Schauffele | +1600 |
Collin Morikawa | +2000 |
Viktor Hovland | +2000 |
Brooks Koepka | +2500 |
Cameron Smith | +2500 |
Patrick Cantlay | +2500 |
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The Open Championship 2024 | |
Type: Winner – Status: OPEN | |
Scottie Scheffler | +500 |
Jon Rahm | +1000 |
Rory McIlroy | +1000 |
Viktor Hovland | +1100 |
Brooks Koepka | +2000 |
Cameron Smith | +2000 |
Cameron Young | +2000 |
Collin Morikawa | +2000 |
Ludvig Aberg | +2000 |
Jordan Spieth | +2500 |
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Requests | |
Type: Requests – Status: OPEN | |
The Open Championship – Alex Noren – Top 20 Finish | +175 |
Solheim Cup 2024 | |
Type: Winner – Status: OPEN | |
USA | -140 |
Europe | +135 |
Tie | +1200 |
Ryder Cup 2025 | |
Type: Winner – Status: OPEN | |
USA | -135 |
Europe | +135 |
Tie | +1000 |